Canadian Poker Tour Experiences A Surge In Revenue
July 23, 2010 9:52 amThe Canadian Poker Tour (CPT) has recently announced a big increase in company revenue, as reflected by a marked increase in player tournaments registrations, as well as corporate sponsorship contracts.
The CPT’s most recent tournament, ‘The Stampede Classic’, saw player registrations more than 30% higher than expected levels, and the company said it is now expecting a complete sell-out at its upcoming major events.
HeadsUp Entertainment International Inc (Pink Sheets:HDUP), is the company which created and continues to operate the Canadian Poker Tour. In the past, HDUP have undertaken many important initiatives to expand their CPT operation , which now includes 50 casinos across Canada.
One innovative method included coordinating coverage of their series of tournaments with CanadianPokerPlayer.tv to reach more than 40 million enthusiasts in the North American market.
Also, back in May they announced the addition of two poker industry managerial talents to their team. At the time, commenting on the recruitment of poker entrepreneurs Brian Kessler and Steve Spindler to the company, CEO Kelly B. Kellner said:
“The recruitment of two individuals of such caliber is a testament to the growing success of the HeadsUp business model. I am very excited to see our team continue to grow and I look forward to sharing the many initiatives we are about to launch.”
It would now appear that some of those initiatives have payed dividends, as the company has continued to expand its operation further into areas such as Manitoba and British Columbia, as well as securing corporate sponsorship deals with several major companies.
To keep up with latest news from the CPT, you can log on to the official website at canadianpokertour.tv.