Adjarabet Scales PokerScouts' Global Poker Rankings

Adjarabet Scales PokerScouts' Global Poker RankingsOnline site Adjarabet was ranked outside PokerScout’s top ten as recently as this autumn, but in recent weeks it has seen its popularity soar as its enticing five-week ‘PokerMasters’ promotion continues to attract droves of players to its virtual poker tables.
Last month, the Republic of Georgia based operator managed to rise as high as 3rd on PokerScout’s ‘Online Poker Traffic Report‘, and is currently ranked 4th overall with an average of 1,800 cash game players over a week period. Only PokerStars, 888poker, and iPoker boast more traffic, whilst Adjarabet has overtaken such operators as PartyPoker, Full Tilt, and Bodog.
The site’s marketing department seems to have hit a chord with its ‘PokerMasters’ promotion, which runs a leaderboard each week
with a pool of $48,500, and a final table leaderboard at the end of the 5 week promotion with a prize pool worth $71,000. Players are then able to qualify on the leader-board by earning points each time they complete one of 14 tasks, ranging from winning a hand from the small blind to being “dealt pocket pairs over four consecutive raked hands on the same table.”
Although those players multi-tabling will be able to amass points quicker than other players, the promotions popularity is in part due to the fact it does not favour high stakes players over recreational players by awarding greater weighting to the various buy-in levels.
Adjarabet is based in Georgia, a small country between Eastern Europe and Western Asia with a population of just 4.5 million people, but the site’s online poker tables are open to players from all around the world, except the USA. Up until recently, however, Adjarabet’s marketing efforts were kept more local as it sought to resolve a number of issues, not least a fraud problem arising after Skrill was introduced as one of its payment processors. That situation now seems to have been largely resolved, and as Adjarabet Head of Poker Alastair Ives, explains:
“When I first started here I had to introduce the idea that collusion was cheating. It was culturally we have a team of four devoted solely to investigating collusion.”

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