Garden State Eagerly Awaiting PokerStars Launch
August 5, 2014 6:31 pmAmaya Gaming Group is currently holding discussions with the New Jersey Division of Gaming Enforcement (DGE) in order to obtain a license to offer online gambling in the Garden State together with its partner the Resorts Casino Hotel in Atlantic City.
Although the DGE hasn’t yet granted a license, the mere possibility of the world’s biggest online poker site reentering the US appears to have already stimulated the New Jersey market, according to the DGE, with Party Borgata holding steady with 150 cash game players over a seven day period, WSOP with 140, and All American finally on the radar with 70 players and 170 during peak times.
Needless to say the actually appearance of a Resort’s PokerStars website in NJ could herald in a major shift in the state’s online gaming industry, whose revenues have fallen well below the initial estimates bandied around pre-regulation. As Resort’s owner Morris Bailey commented regarding the recent acquisition of the Rational Group by Amaya’s for $4.9 billion:
“This is an exciting era of gaming in New Jersey and we are confident it will be another positive stepping stone in Resorts storied history.”
Without a doubt the industry leader has the potential to transform NJ’s iGaming market, with its attractive software, excellent marketing, and great organization of tournaments both online and in the live arena. Although the DGE, Resorts and poker players throughout the state may eagerly be awaiting PokerStars launch, New Jersey’s online gaming providers appear concerned at the prospect of having to compete with the online poker behemoth.
Since their lauch NJ’s online gambling rooms have faced a myriad of technology and management problems that will have to be sorted out ahead of PokerStars’ arrival. That can only be beneficial for the industry, as will the different networks possibly combining player pools in order to be more competitive and offer greater cash prizes.Therefore, in spite of their apprehension, PokerStars acceptance in New Jersey and then in other state’s represents the best bet so far for the US to return to its online poker pre-Black Friday glory days.