Indian Boxing Champ Vijender Singh Recruited by PokerBaazi

As poker attempts to strengthen its appeal and legitimacy on the Indian sub-continent, a number of online cardrooms have signed accomplished players and celebrities to represent their brands over the past few months. Recent examples include Bollywood actress Minissha Lamba signing with Adda52.com, and Indian chess grandmaster Viswanathan Anand joining the Indian Poker Sports League.
Over the past week, Indian boxing champion Vijender Singh has subsequently become the latest personality to agree a sponsorship deal with an online poker site, this time with PokerBaazi being the beneficiary. In 2008, the Hindu-speaking professional boxer became the first Indian to win an Olympic boxing medal for  his country, and since turning pro in 2015 has captured both the WBO Asia Pacific Super Middleweight and the WBO Oriental Super Middleweight titles.
In recognition of his achievements, Singh has also received various accolades, including India’s highest sporting honour known as the ‘Rajiv Gandhi Khel Ratna Award in Sports and Games’. Commenting upon his latest signing with PokerBaazi, Vijender Singh stated:
“As a sportsperson, it is always an honor for me to be part of campaigns or associate with brands that endeavor to promote sports in the nation. PokerBaazi is doing a great job of utilizing technology and letting Indians play online a game that they adore.”
Singh’s signing with PokerBaazi represents a major coup for the site which now stands to benefit from having such a high-profile and respected sportsperson as part of its team. Furthermore, Singh has direct contact with more than 3.2 million people via his Twitter account which will further help him to promote the site’s activities and special promotions.
Commenting upon their recent signing, PokerBaazi released a statement saying that it was delighted to have Singh on board, and that it was looking forward to a long and fruitful association with someone of his standing. Elaborating further, PokerBaazi said:
“His reputation as a serious sportsperson and champion will help us in promoting poker as a serious sport that only flourishes on sheer skill and talent.”