Tiger Woods In $75 Million Paddy Power Poker Sponsorship Offer
March 8, 2010 7:59 amReputedly, Tiger Woods was recently offered a $75 million sponsorship deal with Irish poker site Paddy Power, which would have seen the 14 times major champion collecting the huge amount over a five year period.
There is no doubt that had the golfing legend decided to accept the offer, he would have brought a great deal of interest and custom to Paddy Power Poker as one of the most recognised sporting faces on the planet.
Also, perhaps the poker site believed that the time was ripe to make the lucrative offer following the revelations concerning his married life and the subsequent withdrawal of sponsorship deals from companies such as Accenture, AT&T, Gatorade, Buick and Gillette. Before the incident, Woods earned over $100 million each year in endorsement, and as a Paddy Power Poker statement explained:
“At this stage, when other sponsors seem to be ditching him, there’s an opportunity there to step in. He’s still somebody we would very much like to align ourselves to.”
Despite his lack of sponsors, Tiger Woods chose not to accept the offer and is still retired from professional golf, although the indications are that he may attend The Masters in Atlanta on April 6th, which he won for the fourth time in 2005.
Not put off by their initial rejection, the Dublin-based poker site commented: “Paddy Power remains keen to work with Tiger Woods, and will re-engage with IMG. An enhanced offer will be made, the details of which will remain confidential.”
Whether Tiger accepts the sponsorship deal or not, one thing is for sure. The publicity gained from making such an offer to the golfing legend has already earned Paddy Power some major attention from the sporting and poker world, so much Kudos to them for what may eventually turn out to be a clever publicity stunt.