Trump Name Stripped From Atlantic City CasinosOctober 8, 2014 3:09 pm
In September 2014, Trump Entertainment Resorts filed for Chapter 11 bankruptcy for a fourth time, and while the Trump Plaza casino in Atlantic City has already shut its doors, the company’s other property, the Trump Taj Mahal, is expected to follow suit sometime after November 13th.
In the meantime, Donald Trump, who left Trump Entertainment Resorts in 2009, allowed the company to continuing using his high-profile branded name providing it maintained the quality and standards required under the license agreement. Unfortunately, the properties have since been allowed to fall into disrepair, and so Donald Trump has now successfully forced Trump Entertainment Resorts to remove his name from the casinos. Commenting on the issue, the 68 year-old American business magnate, said:
“Because of constant defaults of the standards stipulated in the license agreement, I had no choice but to terminate the license agreement and require TER to remove the Trump name from both buildings.”
On Monday, crews subsequently started removing Trump’s name from the signage outside the Trump Plaza casino, and the bigger signs will be removed later, with the whole procedure expected to be finished by the end of October. However, while the Trump Taj Mahal is next, Donald Trump has said he was considering trying to save the casino from bankruptcy court providing a number of requirements are first met, including receiving a $100 million cash injection from billionaire investor Carl Icahn, who holds most of the debt. In addition, Trump is seeking to get rid of employees’ pension and health care funds ahead of a possible deal, but this caveat has thus far been rejected by Union president Bob McDevitt of Local 54.
McDevitt’s resistance was also echoed in the comments of Al Kare, a Taj Mahal food server employed by the casino for more than 18 years, who said: “What gives these high-priced lawyers the right to come down here and tell me I can’t have my health care plan anymore? We make an average of $12 per hour. I earn my health care plan and my dignity, and these vultures can’t have either one.”